Your outdoor logo design will be your potential customer’s first impression . It represents more than just your name. Its the design, shape, language, color(s), size that gives the feeling that someone gets about your company. It can speak to how professional you are, how forward-thinking you are, and how successful you are. Think of the most recognizable brands out there. Apple, Coca-Cola, Nike. You immediately recognize these brands through their logos. This is the power that logos have.Â