Modern Outdoor Media is an outdoor marketing agency based in Nixa, Missouri, built from the ground up by hunters and anglers who grew tired of working with generic marketing companies that had never spent a day in a deer stand or on the water. We are not an agency that dabbles in outdoor marketing. This is all we do — and we do it better than anyone because we live it.
Since our founding, we have partnered with some of the most respected brands in the hunting and fishing industry, helping them build powerful digital presences, grow their audiences, and drive real revenue. From small fishing guide services to nationally recognized brands like Megabass USA, our work has shaped the way outdoor brands connect with their audiences online.
WHY MODERN OUTDOOR MEDIA
Founded by Hunters & Anglers
Full-Service Digital Agency
Based in Nixa, MO
Serving Brands Nationwide
Since 2019
Our Story
Modern Outdoor Media was founded by Westin Yancey — an outdoor enthusiast, professional photographer, videographer, and digital marketing strategist who saw a clear gap in the market: outdoor brands needed marketing partners who understood their world. Not agencies who would treat a hunting brand like a law firm or a tackle company like a restaurant chain. Outdoor brands need partners who can walk into a blind at 5am, understand the season, know the gear, speak the language, and translate that passion into compelling marketing that works.
That is exactly what we built.
What We Do
Modern Outdoor Media offers a full suite of digital marketing services exclusively for brands in the outdoor, hunting, fishing, and outdoor ecommerce space:
- Outdoor Website Design — Custom WordPress and Shopify websites for hunting brands, fishing brands, outdoor retailers, guides, outfitters, and lodges
- Fishing Website Design — Ecommerce sites, guide booking sites, and brand websites for the fishing industry
- Hunting Website Design — High-performance websites for outfitters, hunting lodges, gear brands, and hunting ecommerce
- SEO for Outdoor Brands — Search engine optimization that drives real organic traffic from hunters, anglers, and outdoor consumers
- Social Media Management — Instagram, Facebook, YouTube, and TikTok management for hunting and fishing brands
- Outdoor Photography — In-the-field hunting and fishing photography for brands, products, and editorial content
- Outdoor Videography — Cinematic outdoor video production for brand campaigns, YouTube, social media, and product launches
- Logo & Brand Design — Outdoor brand identity, logo design, and graphic design for hunting and fishing brands
Who We Have Worked With
We are proud to have partnered with some of the best brands in the outdoor industry:
- Megabass USA — Complete ecommerce website redesign for one of the most recognized fishing brands in the world
- Elevated Arms — Custom ecommerce website design for a premium hunting rifle and firearms accessories brand
- Pro-Cure — Shopify wholesale integration for a leading fishing bait and scent brand
- UnderCover / Truck Hero — Four years of influencer management and social media strategy for the UnderCover Sportsman program
- Angler Aid — Brand identity and logo design
- MJF Guide Service — Professional fishing guide website for Table Rock Lake bass fishing
- Modern Outdoor Tackle — Full brand development, logo design, and ecommerce website
- James River Retrievers — Professional hunting dog breeder website design
- Guiderite Adventures — Hunting guide and outfitter website design
Why Work With Us
When you hire Modern Outdoor Media, you are not getting a team that is going to Google “what is a fishing rod” before writing your content. You are getting marketers who have chased smallmouth bass on early spring mornings, sat in the rain waiting on a mature buck, and understand why a fishing reel's drag system matters. That context — that authenticity — is impossible to fake, and it shows up in every piece of work we produce.
Our team's firsthand experience in the outdoor world gives us a unique competitive advantage:
- We know what outdoor consumers respond to
- We understand the seasonal rhythms of hunting and fishing markets
- We can identify influencer partnerships with real credibility
- We produce photography and video that looks authentic — because it is
- We write SEO content that ranks and converts because it is written by people who understand the audience
Based in Nixa, Missouri — Serving Brands Nationwide
Our agency is based in Nixa, Missouri, in the heart of the Midwest's outdoor country — Table Rock Lake bass fishing, Ozark whitetail hunting, and everything in between. We serve clients across the United States, from fishing charter captains in the Gulf Coast to hunting outfitters in Montana. If you are an outdoor brand that needs real marketing from people who understand your world, we would love to talk.
Location: 1362 N Bryan Drive, Nixa, MO 65714
Phone: 417-374-7445
Email: info@modernoutdoormedia.com
Hours: Monday – Friday, 9am – 5pm CST
Get Started Today
Ready to take your outdoor brand to the next level? Contact Modern Outdoor Media for a free consultation. We will review your current marketing, identify your biggest opportunities, and give you a clear roadmap to grow.
READY TO GROW YOUR OUTDOOR BRAND?
Based in Nixa, MO. Serving hunting and fishing brands nationwide.